The fifth season of Mad Men, the awarded american drama about an Advertising Agency and one of our favorite series is currently on the air, after a year of negotiations with its creator Matt Weiner. Almost at the same time, Taschen releases this new coffee table book with the best American print advertising in the 50s and 60s, the age of the «Bid Idea».

Advertising from the Mad Men Era takes us inside Don Draper’s mind and show us the work of the talented and creative artist and writters from Madison Avenue that changed America and the Advertising itself.

You can buy the book on Taschen’s website and Mad Men seasons 1-4 on Amazon. And take a look to some of the campaigns you can find in this book, included the Bernbach’s Volkswagen Ad, ‘Lemon’, that it has become a legend.

Images courtesy of Taschen.